Unlocking Success: The Ultimate Guide to the Best Ad Networks for Small Publishers

Best Ad Networks for Small Publishers

Google AdSense is the mother of all Ad networks but here in this article, we have listed the top 10 best Ad networks for small publishers that you can opt for monetizing your blogs in 2023, other than Google AdSense.

The reason for listing 10 of the best Ad networks in this blog post is to help and guide you all so that you can select the best ad networks to monetize your blog.

So let’s begin and know the 10 of the best Ad networks that you can apply for if you are looking beyond AdSense in 2024.

Before going ahead, it is a must for us to understand Ad networks in detail. So, let’s begin.

what is an ad network?

Ad networks or online advertising networks are Google AdSense alternatives or a technology platform that can be used to monetize publishers’ blogs. In technical terms, it is a mediator tool that acts as a bridge between publishers and advertisers to curate a large deposit of ad inventory. The main functionality of Ad network is to connect advertisers or businesses who want to display advertisements with websites with as space to sell.

How Ad networks works?

Now let’s understand how Ad networks work. Let’s say you found a specific website you want to advertise your product on.

Well you have a few options here. First, you can contact the site directly to work out the details, and that certainly something that happens. But all the website out there that offer advertising opportunities, you can imagine that could be pretty time consuming.

This is where Ad networks or display advertising comes in to play. They handle both the buying and selling of the display ads, linking businesses to websites that want to sell advertising space.

Another way to think about it as a marketplace that brings businesses and websites together, helping manage the transactions. There are quite a few of these networks out there Google display network or yahoo and they all offer different features, but there are the few things most of them have in common.

First and foremost, they all offer businesses looking for advertise ad space on the websites. Websites that offer these ad spaces can become part of the networks, and they can do things like set minimum prices for how much money they expect for showing ads.

Your business then can then bid for the spots you want through out the website in that network, deciding how much you are willing to pay. Buyers and sellers are connected every single time pages are loaded and the ads that win the right to fill the ad spot are shown.

This is the how ad networks works. Each ad networks has its own ecosystem, its own features, and its own process and bidding systems. But the key is that they all matches buyers and sellers to fill available ad spots.

This process of buying and selling in this ecosystem happens every seconds of every day and the networks collect money from the businesses and pay the website that show ads.

Many Ad networks even let you add tracking to your webpages so that you can see if your ads are resulting in conversion on your website.

If you want to use display advertising to promote your businesses across the web ,advertising networks are the great place to start. They will bring you together with the websites that want to sell you ad space.

What are the best ad networks for small publishers?

Now let’s dive into the details and know what are the best ad networks for small publishers and businesses one by one.

1.AdMaven: Leading Digital Ad Networks

AdMaven

AdMaven can play a very significant role for small publishers who are searching for instant approval Ad network company. Even if you have less visitors on your website you can still get an approval while applying on this ad network.

As we are already aware of that the new blog takes time to gain visitors. So, if you are in hurry and don’t want wait for more than 6 months, it would be good bet to go for the AdMaven. Because the minimum traffic required to apply for the ad network is zero. The basic criteria to use this ad platform is to create an account and then place their ads on your blog.

Let’s know see the type of ads that can be run via AdMaven.

Types Of Ads Format

Currently AdMaven is running multiple types of ad formats under their network. These are push notification, Pop up, Interstitial, and banner ads. When you blogs traffic increases they will do the magic for you.

Payment

Getting paid is easy and straightforward. AdMaven gives their publishers the ability to choose their preferred payment method with multiple alternatives that include PayPal, Payoneer, bank wire transfer, Bitcoin, Paxum, WebMoney, and Epayments. You can simply choose the desired payment method in your dashboard Panel.

Pros

  • Good for new publishers
  • Minimum Payment threshold is $50 however for wire transfer minimum requirement is $1000
  • Understandable interface

Cons

  • They don’t have Stripe, Skrill, Airtm
  • It doesn’t have the option of video ads for the Publishers.
  • No visual reporting features available.

Speak to an AdMaven expert today, email them at [email protected]  or  [email protected].

2.Adsterra Global Ad Network

Adsterra Global Ad Network 1 1

If you are a beginner and start your own website or blog, you should definitely consider Adsterra. Adsterra is a global ad network with a unique Partner Care approach. It is a world-renowned brand with a good reputation, recognized by many bloggers and affiliates as the best AdSense alternative.

What kind of traffic does Adsterra accept?

Adsterra works with all kinds of legal traffic: desktop, mobile, social networks, messengers, and mobile apps. It also can be a blog on WordPress, Blogpost, etc. Adsterra has no entry barriers for publishers, but it is necessary for your traffic to be clean and unique. No bots and fraud are allowed in Adsterra. Adsterra has a broad range of ad formats: Popunders, Banners, Native Banners, Vast (video), Social Bar, In-Page Push, Direct Link. How they work, you can check out here.

What is Social Bar?

Social Bar is a flagship advertising format by Adsterra, demonstrating a 10-30x CTR boost, thus increasing CPM earnings for publishers. Social Bar is an easy-to-install display ad format. It embraces several visual designs. Advertising will look like friendly notifications, icons, widgets, or custom lead forms on a publisher’s web page. Social Bar ads may be static and dynamic. They are mobile-friendly and do not require any additional space on your website. 

Social Bar uses dynamic iFrames that don’t block web content. Simple iframes blankly pop up while the other page content remains non-clickable. Dynamic iFrame inside Adsterra creatives allows website users to click on ads, expand, and collapse while navigating the website and absorbing the content. 

Adsterra Payments

Publishers receive automated biweekly payouts starting from $5. Adsterra has various payment methods: PayPal, Bitcoin (BTC), Tether (USDT), Webmoney, Paxum, Wire.

Benefits for publishers

  • Fast and easy start with a 1-minute moderation
  • Competitive CPM rates
  • Filters of unwanted ads
  • 100% fill rate and Anti-AdBlock feature increasing revenue by up to 35% 
  • Lifetime 5% referral program
  • Personal managers and live chat support 24/7

3.Ezoic: An Intelligent Platform For Publishers

Ezoic

If your blog has been already approved by AdSense and if you are looking to 3x your earnings then I would recommend using the Ezoic ad network. Before going into details it is important for you to understand what exactly Ezoic is.

What Is Ezoic?

Ezoic is an intelligent A.I platform and ad optimization tool that promises you improved user experience and earn more digital revenue from your website or blog.

How Does Ezoic Works?

Ezoic works as an AdSense partner. It is a certified publishing partner of Google.  As compared to AdSense it gives more earnings but getting approval in this platform is much harder as compared to AdSense.

You can use this platform in two ways. Either as AdSense alternatives or as a speed booster.  By monetizing a site with Ezoic you are choosing to use a platform that puts the website in total control of their monetization by empowering them with true machine learning.  The streamline revenue growth and improve user experiences unlike other platform solutions it is not a service provider. Sites do not need to outsource their revenue or add management to a third party with interests that may not align with the site’s best interests.

Ezoic is a technology not a collection of adds up shop service reps. Their sophisticated yet easy-to-use monetization tools put all the best ad networks adopt techniques and testing practices into a manageable interface for users. It’s lets site be as hands-on or hands-off as they would like to be. Ezoic ad tester is a core piece of their monetization platform that allows sites to drag and drop ad placeholders that Ezoic will then automatically test and fill with the most effective networks placements and locations for each visitor. It eliminates the need for applying to multiple ad networks and provides the granular optimization provided by a full staff of adoptive professionals.

It provides instant access to things like Google’s ad exchange, premium ad partners, header bidders, and more. Ezoic Al will automatically help a site to increase ad rates over time by treating each visitor differently while providing granular insights that are often missing when monetization is outsourced.

Maximize Revenue

Ezoic allows you to ensure you are maximizing website revenue according to your preferences without the need of contracts, complicated terms or exclusivity.

Any site can create an account today and begin testing Ezoic. 30 days are free and Ezoic  always allows the ability for sites to split test  versus their current setup
Also, read our latest published article on Ezoic review: How to Increase Adsense Earning.

4.Media.net: Best Contextual Advertising Platform

Media.Net is the second most sought-after ad networks and is just behind Google Adsense.

If your website or blogger is getting a decent amount of traffic for the US and UK and your website’s content is written in English, then this is the best network for you and small publishers.

the main advantage of using Media.net is that they give an extra 10 % commission of the first three months of your earning.

For example, if you earn 100 USD in the first month, then 10% of $100 is $10, then in the first month, you would get $110.

If your earning in the second month is also $100 then also you will get $110 and so on the third month.

5.Google AdSense

Google AdSense is one of the widely used and one of the most popular ad networks for small publishers. Getting approval in AdSense is tough but not hard. To get it’s approval you would need to follow its all of the terms and condition and program policy very carefully. Beside this if your blog is a new one, the you would need to wait at least 6 months.

Pros:

  • Best Ad Networks currently in the market that you can rely on.

Cons

  • Tier 1 country like USA, UK, Canada, and Australia give higher revenue as compared to the other countries.
  • Minimum pay out is $100

6. Infolinks

Sometime you may get tired by reapplying for Google AdSense for its approval. In that case, as an alternative you can give a try out infolinks. You can easily earn money online with their smart ads placement. This ad network company has more than 350000 publishers worldwide.

Types of ads curated by Infolinks are

  • Infold ads:  It is displayed at the bottom of the screen.
  • Intop unit:  This ad unit comes from the top.
  • InCube: This is a 3D ad unit exclusively designed by Infolinks to improve audience engagement, viewability and performance across multiple ad types in one location
  • There are few more such as Inarticle, Inframe, InScreen, Intext:

So if your blog or website is getting massive traffic, then using these ads networks, you can earn a massive amount of money. It has a minimum payout of 50 dollars.

Pros:

  • Good for beginners
  • Minimum payout is $50 for PayPal, eCheck, ACH and Payoneer whereas for direct bank transfer has a minimum threshold requirement of $100 (1000 USD for selected countries)

Cons:

  • Sometimes generate low revenue.

7. Propeller Ads

As I think so, you have become familiar with PopAds, and now I will let you know about another best ad networks for small publishers. This popular ad network is known as PropellerAds.

It is similar to Pop Ads, and just you would need to create an Ad unit and place it on your website. If your website is made up of WordPress, then you can use their WordPress plugin to place an ad.

In addition to the above mentioned best ad networks for small publisher, you can also opt for the given below Adsense alternatives.

8. Revenue Hits

The 8th most popular best ad network for bloggers is Revenue hits. It mainly targets Cost per Action (CPA). It is not a CPM network.

Here if you use its banner and if someone clicks to the banner and then puts its email address and name, then you would get earning. Here also you can earn a lot of money.

If you go with revenue hits, you can easily transfer money using PayPal and Pioneer. In addition to this, they have a bank transfer option also.

Moreover, here there is loads of opportunity to earn, but the chances are meager because nowadays people don’t prefer to give their name and email. Also, according to their task, you will get near to about 10 to 15 dollars for one email submission, and the minimum payout is USD 50 here.

9. BidAdvertiser

The fourth best ad network for small publishers is Bidvertiser. It has a minimum payout is 10 USD. The best thing about this ad network is that it provides many ad formats, and it provides a payout for $10, $20, and $50 $, respectively.

For example, for PayPal payout, it is $10. If you take money using checks, then the payout is $20. And if you do a bank transfer, then the minimum payout is $50.

But the main disadvantage of using this ad network is that the quality of ads is not up to the mark. The quality of Bidvertiser is not so good, so the click does not occur often. That is the reason why I put this ad network in the 4th position.

10. PopAds: Ad networks That Pays Well

best ad networks for small publishers

Also, Read How To Monetize Your Blog Using PopAds.

Let us see why PopAds is the best CPM ad network for low traffic websites. It has no tiniest traffic requirements, and its minimum payout is 5 dollars (USD).

It has the average revenue for 1000 unique US visitors is around $4. That means if 1000 unique visitors are visiting your blog, then you will earn around $4.

It is very simple and easy to use an ad network, and their payment methods are PayPal and Pioneer. In addition to this, they provide payment in 30 and 60 days.

Moreover, this website is a high ranking website and is one of the best ad networks for small publishers, and you can join easily, and it is a CPM network, and you can earn a lot if you use this ad network.

Ad network selection tips for small publishers

According to our through research we can say that Google AdSense is the best way to monetize blog’s traffic. In other case, Unfortunately, if you don’t get approval there then Ezoic is one of the best bet because they pay well to the website owners on their platform. All of the ad networks described here are the best Ad Networks for small publishers,

Conclusion

Note: Before applying for any ad networks, it is recommended to read their policies because they frequently update their terms and condition and policy. What terms you see today maybe not there tomorrow. Finally, before applying for the Top ad networks, do read all the policies.


Disclosure: This post contains affiliate links. This means we may make a small commission if you make a purchase.

3 thoughts on “Unlocking Success: The Ultimate Guide to the Best Ad Networks for Small Publishers”

  1. I use Ad.Plus on my sites. They are a Google MCM partner and offer both video and display ad formats. The are definitely one of the top 3 networks out there.

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