One of the important inventions of our generation is the World Wide Web and Social media. The Internet has revolutionized the world and has reduced the gap between countries and people. Now people can gather information and can communicate very quickly worldwide through the use of internet and social media apps. Life has become much easier as it used to be in the past. Everything is just a click away isn’t?
Nowadays, the internet is not only used to communicate and gather information but also used in business. The way of doing business in the recent year has changed a lot. Earlier you needed a shop to run a business but now without having a physical shop you can run your businesses and can become popular and richer. It has only become possible due to social media apps and the internet.
Today in the post I will let you know the top 10 free social media apps for marketing which are frequently used by the businesses to promote their business. So, here is the list of social media apps:
Facebook is one of the widely used social media apps for marketing. It was developed by Mark Zuckerberg. Since its inception in 2004, it has changed a lot. Today, it boasts of having more than 2 billion active subscribers, making it one of the largest social networks on the world. The special characteristics about Facebook are its dynamic, diversified useful interface that adds together daily news update, business, gaming, and sharing multimedia content at your fingertips.
Facebook dominates the market with its essential and regular updates that keep it ahead of its time, with regular additions of new add-ons like, location specification, status backgrounds, and sticker’s store, hash-tag, image tag, and much more. It is a vital platform for Social Marketing and Online Brand Awareness, for multinationals and small businesses.
The next best thing that has happened after Facebook is Twitter. Today, tweets break news much faster than other electronic media such as TV and Radio. The main feature of Twitter is the 140 character word limitation which makes the posts more catchy and popular. Users can also share photos, GIF, videos and links, and with the Twitter Card upgrade, multimedia content can also be shared. Twitter is also one of the best social media apps for Marketing for businesses.
Instagram is a social media app mostly used for sharing videos and photos. It was developed by Kevin Systrom and Mike Krieger and was put live in the year 2010 exclusively on iOS. It is owned by Facebook and you can also connect the Instagram account using your Facebook account. Instagram is especially a place for those who like to post their images and videos. It is also a valuable app where businesses can post images and videos to influence Instagram users worldwide.
YouTube is one of the largest video networking service owned by Google. It was developed by Jawed Karim, Steve Chen and Chad Hurley. It is easily accessible as a website and mobile app. One with an internet connection can easily watch movies, cartoons, and soaps and can listen to music for free. It is mainly used for promoting movies, music any businesses worldwide.
Pinterest was launched in January 2010 by Evan Sharp, Ben Silbermann, and Paul
It allows users to graphically share and discover new interests by posting (referred to as ‘pinning’ on Pinterest) images or videos to their or others’ boards. The social network’s vision is to “connect everyone in the world through the ‘things’ they find fascinating.” And also, it is the best medium to promote businesses visually by adding website links.
WhatsApp is an instant messaging app that allows multimedia sharing, in addition to photos, videos, audio, and documents. It has also added the feature of live video calling with high-quality streaming. It is an app that has subscribers of more than 1 billion. Here users can also create groups and can chat with a number of people at a time.
This is a mobile-based application and can be accessed on the desktop, through QR code. The data is fully protected with an end to end encryption. Also for business, there is an app called WhatsApp My Business wherein business owner can install the app in there Smartphone and can use to promote their businesses.
LinkedIn is one of the biggest professional networking sites for working expert and business owners. Here, you can create a public portfolio, or resume by modifying your profile. It is also the best platform where you can search for jobs and employees, and can quickly get connected with working professionals with the same interests, and also, for promoting businesses and, advertisements. It was founded by Konstantin Guericke, Reid Hoffman, Allen Blue, Jean-Luc Vaillant, and Eric Ly and was launched on May 5, 2003.
Reddit came into existence on 23 June 2005 and the founders of the website were Steve Huffman, Alexis Ohanian, and Aaron Swartz. It is an American based social news collection, web content rating, and discussion website. Subscribed users can submit content to the site as for example links, text posts, and images, which are then voted up or down by other members. Actually, Reddit is the combination of social media, news sites and message boards where you can get an honest review as people are looking to engage in discussion
Quora is a Q/A social networking based apps and website where questions are requested, responded and maintained by the communities of users in the form of viewpoint. It was founded in 2009 by Adam D’Angelo and Charlie Cheever. This question and answer site is available in English, Hindi, French, and many languages.
Basically, it is a hub of information and knowledge where users interconnect with each other by asking question and answer. Moreover, a user posts a question and others reply to it, more alike to Yahoo answers. The users on this platform are more sincere and essentially come to seek information
Basically, Tumblr is one of the frequently used microblogging and social networking site or app which was established by David Karp in the year 2007 and is owned by Verizon Media. This social media apps or website allows a user to post multimedia content, URL and a short blog. It is somehow similar to Pinterest.
Over here, the Top 10 social media apps for marketing have been explained, but there are more than hundreds of marketing apps available for business and provide resembling user experiences, the top ones are graded as per their popularity. Other free social media marketing apps used for social marketing are Snapchat, Flickr, Wechat, Facebook Messenger, Digg, and etc.